Shang-Chi and the Legend of the Ten Rings will be holding early IMAX screenings tomorrow. Following Black Widow‘s successful theatrical rollout, coupled with a dual release on Disney+ Premier Access, Marvel’s second film of the year will continue to lure audiences back into cinemas, though Shang-Chi faces the challenge of releasing amidst the surging COVID-19 delta variant. With that in mind, Marvel has curiously opted to forgo a dual release for Shang-Chi and release the film exclusively in theaters, a decision that has garnered some criticism from fans, along with Disney CEO Bob Chapek’s comment that the film’s premiere will be an “interesting experiment.”
Shang-Chi continues Marvel’s long-standing practice of hiring indie directors to helm their blockbusters. Destin Daniel Cretton, who broke onto the scene with Short Term 12, will direct with a script from Dave Callaham, who is coming off penning Wonder Woman 1984 and Mortal Kombat. Played by Kim’s Convenience‘s Simu Liu, the upcoming Marvel film will introduce Shang-Chi to the MCU and explore his checkered past involving his father, Wenwu, also known as the real Mandarin, the leader of the titular terrorist organization, the Ten Rings.
While Shang-Chi won’t have its wide release until September 3, Marvel Studios has announced that early screenings will be held tomorrow, August 18, at 7:00 p.m. local time. IMAX will be hosting the special fan screenings in 25 markets across the United States and Canada. The screening will also feature a recorded message from the film’s stars Simu Liu and Awkawfina that will play onscreen before each showing. Find out more about Shang-Chi‘s early IMAX screenings, such as where to purchase tickets, below.
IMAX just released an all-new poster for Shang-Chi yesterday and now it appears this was a harbinger of this bigger announcement that was to come. Throughout the film’s marketing campaign, there have been numerous reminders that Shang-Chi was shot entirely with IMAX cameras, which is not an easy feat, and is therefore best experienced in an IMAX theater.
To coincide with these early screenings, early critical reactions for Shang-Chi have begun rolling in today. Some have argued that Marvel’s first Asian-led film has been undermarketed by the studio. If this is the case, it could use a big boost from its early reactions. So far, so good, as some are calling it the best action Marvel has ever produced. Now, fans everywhere will get to experience Shang-Chi for themselves in IMAX as early as August 18.
Source: Marvel Studios